AMS News

Friday, January 27, 2006

Public is lukewarm to satellite radio

Des Moines Register

Despite recent media attention about shock jock Howard Stern's transfer to satellite radio, a nationwide survey indicates 86 percent of Americans are not likely to consider the purchase of satellite radio in the future because of his move.

The survey also says 69 percent of those responding said they were "not at all likely" to consider purchasing satellite; 17 percent said they were "not very likely" to after Stern's move. American Media Services commissioned the survey.

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